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Bye-bye preheaders
Apple is at it again. A few years after gutting the usefulness of open rates in measuring email performance, they are now eliminating...
Brian Rubenstein
Oct 28, 20241 min read


5 Lessons Grassroots Pros Can Learn from Formula 1 Racing
I love Formula 1 racing. I love grassroots advocacy. So, I created a list of 5 lessons that grassroots professionals can learn from F1....
Brian Rubenstein
Sep 10, 20242 min read


Let's Be Honest About the Size of Your Advocacy Volunteer List
How many advocacy volunteers does your organization have? No, I’m not asking how big your email list is. What’s your REAL number of...
Brian Rubenstein
Jul 25, 20242 min read


Invest in Yourself
As a one-person consulting shop, it’s easy to forget the importance of investing in your own professional development. You no longer get...
Brian Rubenstein
Jul 11, 20241 min read


Grassroots is Not a Spigot
Oy! Quorum's recently released State of Government Affairs Survey reported that 55 percent of the respondents emailed their list either...
Brian Rubenstein
Jun 19, 20241 min read
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